Build Demand. Scale Leads. Lower Your Cost of Acquisition.
We design and scale paid social systems across Meta, TikTok, and LinkedIn that generate consistent lead volume, improve efficiency, and fuel predictable growth.
Your Customers Don’t Always Search. You Have to Create Demand.
In many industries — especially home services, healthcare, dental, financial services, B2B, and eCommerce — not all buyers are actively searching.
They need to:
- Discover you
- Understand you
- Trust you
- Then take action
Paid Social Advertising is how you systematically create and capture demand at scale.
At Growth Heist, we don’t run “boosted posts”.
We build full-funnel paid social systems — from cold audiences to retargeting to conversion.
WHAT WE BUILD
Full-Funnel Social Demand Engines
We design and manage:
- Meta (Facebook & Instagram) ad systems
- TikTok performance and UGC-driven campaigns
- LinkedIn demand generation for B2B and high-ticket services
- Cold audience acquisition campaigns
- Retargeting and remarketing systems
- Creative testing and scaling frameworks
- Funnel and landing page alignment
Everything is built around volume, efficiency, and scale.
PROBLEMS WE SOLVE
If Paid Social Feels Unstable, It’s Not the Platform. It’s the System.
- CPL fluctuates wildly
- Campaigns work for a few weeks and then die
- You’re always “testing creatives” but nothing scales
- Lead quality is inconsistent
- You depend too much on one winning ad
- Scaling always breaks performance
Paid Social should be systematic, not fragile.
OUR PAID SOCIAL FRAMEWORK
A Scalable, Full-Funnel Approach
1
Funnel Architecture
We design:
- Cold traffic entry points
- Education and trust layers
- Conversion and booking layers
- Retargeting and follow-up loops
2
Creative Systems
We build:
- Multiple angles and hooks
- UGC, testimonial, and authority formats
- Offer-driven and problem-solution creatives
- Constant creative testing pipelines
3
Audience & Platform Strategy
We map:
- Which platforms to use for which stage
- How to sequence messaging
- How to move users from cold to hot
4
Measurement & Optimization
We track:
- Lead quality, not just volume
- Funnel-level performance
- Platform-level efficiency
- Creative-level impact
5
Scale With Control
We scale:
- Budgets
- Campaigns
- Geographies
- Offers
Without breaking efficiency.
BUSINESS IMPACT
What Great Paid Social Actually Delivers
- Predictable lead volume at scale
- Lower blended cost per acquisition
- Stronger brand presence in your market
- Better retargeting and conversion performance
- Reduced dependency on search alone
For many businesses, paid social becomes the main growth accelerator.
WHO THIS IS FOR
Ideal for Businesses That Want to Scale Beyond Search
Paid Social works exceptionally well for:
- Home Services businesses
- Healthcare & Dental groups
- Financial services firms
- B2B & SaaS companies
- E-commerce & D2C brands
- Education and training businesses
- Multi-location brands
If you want to create demand and scale faster, paid social is essential.
WHY GROWTH HEIST FOR PAID SOCIAL
Not Ad Buying. Demand Engineering.
- Full-funnel strategy, not isolated ads
- Creative systems, not one-hit wonders
- Deep integration with CRO and lifecycle
- Focus on scalability and efficiency
- Transparent, business-outcome reporting
CASE STUDY MODULE
Ready to Build a Scalable Paid Social Engine?
Let’s design a system that creates and converts demand at scale.